23
AprThe Evolution of Casino Marketing Strategies
Casino marketing strategies have evolved notably over the decades, adjusting to changing consumer desires and technological advancements. In 2023, a document by the American Gaming Association pointed out that casinos are more employing digital marketing to reach younger demographics, with 60% of their advertising budgets allocated to online platforms. One prominent figure in this change… Continue reading The Evolution of Casino Marketing Strategies
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23
AprThe Impact of Mobile Gaming on the Casino Industry
Mobile gaming has transformed the casino industry, allowing players to enjoy their beloved games at any time and in any location. Since the launch of mobile casinos in the early 2010s, the market has grown substantially, with a study from Newzoo forecasting that mobile gaming revenue will reach $100 billion by 2025. One influential figure… Continue reading The Impact of Mobile Gaming on the Casino Industry
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